Spanish artist Arroyo Ceballos participates in the congress and exhibition on Chromatic Pyramidism that will be held next month in Argentina

Arroyo Ceballos

Arroyo will exhibit pyramid works of his authorship created in the last three years and will participate with a conference

Chromatic Pyramidism is a new pictorial movement created by the Ecuadorian master Gotasi about ten years ago and whose foundation gives a very characteristic way of interweaving brushstrokes, lines and colors, creating fabrics of unmistakable shapes, which can not only give realism, surrealism or abstractionism; but they can reach hyperrealism by taking up the planes, volumes, rhythms, statics and movement, always preserving that pyramidal and chromatic staggered character and of course, in a very special way, the “vibration” of the elements.

It is the new pictorial current for the history of the new avant-garde, which weaves together all the currents without copying or representing them precisely, with a homogeneous atmosphere, both objective and subjective, but with a peculiarity not only of thematic significance, but of visual richness and that visualizes each particle that forms the depth of the perspective or the plane of each object.

PYRAMIDISM finds infinite combinations and revives the color on the canvases, formulates different equations, dimensions and shapes.

It has been expanding significantly in recent years. Proof of this are the references that we can find not only in America but in Asia, Africa and Europe.

With respect to Europe, it should be noted that it was born from the support or collaboration between Gotasi, creator of the movement, and the prominent Spanish multidisciplinary artist Arroyo Ceballos, who appears to us as the European precursor of this movement. Later other artists would arrive in Spain, among which we highlight José Domínguez.

Arroyo focuses the European movement on the artistic level since we remember that depending on the country or type of culture there are others that not only argue for pyramidism in this artistic sense but also in the religious, spiritual, or even musical sense.

Promotional poster

Arroyo Ceballos talks about his work:

"The fullness of space, the sense of forms, certainly reach their maximum apogee in the mind of the creator. If we add to this the firm obsession with creating "the work", the one that everyone dreams of and very few manage to achieve, we can say at the very least that we are faced with an elaborate work, designed in concept and a firm hoarder of formal figurative-symbolic elements, which without a doubt form the basis, together with tonality and a mixed technique, the basis and support of all my work.

The key to it is simplicity, the smooth transmission of a whole within the purity of basic strokes and the use of a particular mixed technique that gives the work the desired relief and texture. A substantial inclination towards everything that minimalism entails taken in the broad sense of the word, in the broad sense of its meaning and predicate.

My bet focuses on the investigation of a material universe in which the pyramidal projection is the fundamental basis, in which movement and vibration give meaning and mark the path to each work of art, in which the creator synthesizes the elements and directs them to the viewer transmuting them in the form of abstraction so that he himself voluntarily becomes a participant in the creative process through the assimilation of his own reality and the conceptualization of the great spectral field represented.

On the other hand, and with respect to the pyramid movement, he tells us:

"There is no doubt that this movement is acquiring character and meaning, even more so after its presentation at the United Nations. The presentation of maestro Gotasi at the UN has been a before and after in this artistic movement since it represents recognition of the work carried out by so many artists in so many countries. It represents cultural unity and positivism.

“Europe has always been open to new artistic trends and styles and there is no doubt that Pyramidism represents the entry of fresh air into this difficult world of art.”

FROM ITALIAN TRADITION TO THE TOP OF BRAZIL: LUTTY TAKES SALVADOR TO THE NATIONAL SCENE OF NEAPOLITAN PIZZA

Gaining a place among the top 10 pizza makers in the country, this gaucho of Italian descent is betting on the authenticity of Neapolitan pizza and now wants to be among the top three in Brazil. The capital of Bahia is now home to one of the great names in national pizza. Lutty, a gaucho pizza maker of Italian descent, has been gaining prominence in the Brazilian gastronomic scene with his faithful interpretation of authentic Neapolitan pizza. Originally from Rio Grande do Sul and now based in Salvador, Lutty carries Italian tradition in his DNA and has transformed this heritage into professional excellence. His talent has already crossed borders: he won 9th place at the Mondiale della Pizza | FIPAN 2025 and 15th place at ANUGA 24, two important international competitions in the sector. This year, the pizzaiolo raises the bar even higher: he will compete for a place among the three best pizzaiolos in Brazil, consolidating his name among the elite of national gastronomy. The true Neapolitan pizza, whose preparation method — known as the "Art of Neapolitan Pizzaiolos" — was recognized as an Intangible Cultural Heritage of Humanity by UNESCO in 2017, has rigorous criteria defined by the Associazione Verace Pizza Napoletana (AVPN), an entity that preserves the standards of the original recipe. Faithfully following these standards, Lutty works with an oven that fully meets the technical requirements of the AVPN, reaching high temperatures and guaranteeing ideal cooking in a few seconds — an essential factor to ensure texture, lightness and extreme quality to the final product. According to the protected tradition, there are only two official flavors: • Pizza Margherita: tomato (San Marzano or Pomodorino Vesuviano), buffalo mozzarella or fior di latte, fresh basil and extra virgin olive oil. • Pizza Marinara: tomato, garlic, basil, oregano, and extra virgin olive oil — no cheese added. These two classics have become Lutty's flagship dishes in Salvador. With an 18-hour naturally fermented dough, high and airy crusts, selected ingredients, and artisanal preparation, each pizza rigorously respects Neapolitan fundamentals and provides a genuinely Italian experience to the Bahian public. Those who wish to experience this can visit the physical location at Rua Airosa Galvão, 70, Barra, Salvador – BA, where it is possible to savor the authentic Neapolitan pizza prepared by one of the best pizzaiolos in the country.

Elisângela Cristiane Faria has a long journey marked by achievements, presence, and representation

Known as Eli Docinho, she built her name as a senior model, advocating for social inclusion above any prejudice—whether of color or age—making it clear that we are all equal, even in the face of adversity. Over the years, she has won the titles of Miss Black Sympathy and Lady, in addition to receiving special recognition in her city, Pirapora do Bom Jesus. She also holds several certificates in the fashion field—more than ten titles focused on representation. Currently, in the midst of career expansion, she stands out as an active model on social inclusion runways and participates in various fashion productions. In each job, she transforms posture into narrative, image into impact, and presence into inspiration. The title Miss Black represents the strength of a Black woman who can be wherever she wants, symbolizing elegance, class, and identity. It embodies her entire journey, an encounter with her own history, essence, and truth. Her work as a model is, above all, the fulfillment of a personal dream and the construction of her own identity. Through it, she showcases the strength of the women she represents and transforms fashion into a space of dreams, desires, expression, and emotion, accessible to all. @eli_docinho_

Countess's Ball & 2nd Best of the Year 2025 A night of glamour

The Countess's Ball, held on February 21, 2026 (Saturday) at 7:00 PM, at Quinta do Almirante restaurant and events located at Rua CMTE. Sacadura Cabral n 106 B, 2660, Frielas, established itself as an important meeting focused on promoting artistic, cultural and human recognition, connecting talents and opportunities between Brazil and the world. The initiative brought together approximately 60 participants, among the following audience profiles: entrepreneurs, community, authorities, professionals, makeup artists, aesthetics, fashion, beauty, self-care, theater, literature, coaches and models. During the program, participants attended a waltz, gala dinner, honors, and a ball, promoting moments of knowledge exchange, networking and strengthening. According to Countess and CEO of LB International Events and Awards, Luana Barreto, the event exceeded expectations. “Holding this Gala Ball was more than just promoting a social event; it was realizing a dream built with great care, dedication, and purpose. Every detail was thought out to provide an unforgettable night, marked by elegance, celebration, and appreciation of the people who are part of this story. Seeing the audience experiencing this special moment was the greatest reward and reinforces our commitment to continue promoting gatherings that inspire, connect, and celebrate achievements,” she stated. In addition to the large public participation, the event also had the support of big names from various sectors such as Real Estate Consultant Talita Oliveira, Mega Web, MR – Malu Rodrigues Model, Nevado de Ouro, Marta Fox a Única, VS Beauty Club, Virada Magazine, S.M.R.I DIAS – SOBERANA CASA REAL IMPERIAL DIAS, Carla Closet Chic, COBLAC - Brazilian Court of Letters, Arts and Sciences of Brazil, Stella Glamour, Dete Fonseca Body Estética Cary, Stella Glamour Beleza e Estética and Belinda Noivas, contributing to the success of the initiative. The organization is already studying new editions and future actions aimed at strengthening the connection of talents and opportunities between Brazil and the world. @lbInternacional @luanabarretoplus

Carnival Without Hunger 2026! Luzia Moraes was the Godmother of the Citizenship Block in the Batatinha Circuit

Journalist, writer, cultural producer and socio-environmental activist Luzia Moraes was present at another edition of Salvador's Carnival as Godmother of the Carnival Without Hunger Campaign. The communicator accompanied the Citizenship Block parade, which took place last Saturday (14), from the headquarters of the Afro Kizumba Block, located on Rua Porta do Carmo, traversing the traditional Batatinha Circuit, in Pelourinho. The action, coordinated by Raimundo Bandeira, from the Salvador Committee of the Citizenship Action, brought together the contagious energy of the Afro Kizumba Block's percussion, as well as personalities, revelers and a wide presence of the press. Official coverage was provided by TV Pelourinho, reinforcing the visibility of an initiative that unites culture, solidarity and citizenship. The main objective of the parade was to encourage the exchange of block t-shirts for non-perishable food items, strengthening the fight against hunger and promoting social awareness during the country's biggest popular festival. An active member of the Salvador Committee of Ação da Cidadania, Luzia Moraes has been the Godmother of the Christmas Without Hunger and Carnival Without Hunger campaigns for over a decade, consolidating her commitment to humanitarian causes, the fight against racism, and the defense of the environment. The Carnival Without Hunger Campaign is an official initiative of Ação da Cidadania, sponsored by CAIXA and the Government of Brazil. More information: www.carnavalsemfome.com.br @acaosalvador @blocodacidadaniabr (71) 98800-9560 Hunger is no joke. All together against racism. Caring for the environment is everyone's duty.

The Afoxé Filhos de Ogum de Ronda Block paraded on the Batatinha Circuit, bringing tradition and ancestry to the avenue

The Afoxé Filhos de Ogum de Ronda Block, coordinated by Mãe Valdeci Barbosa, was present last Sunday (15) on the Batatinha Circuit, reaffirming the strength of Afro-Brazilian culture and manifestations of African origin within the carnival program. With its chants, drums and choreographies full of symbolism, the block brought the energy of Ogum to the avenue, celebrating ancestry, spirituality and cultural resistance. The procession attracted the attention of the public, who enthusiastically followed the passage of the afoxé, recognized as one of the most authentic expressions of Afro-Bahian traditions. In the image, the presence of Roquelina Magnólia and Ady Oliver stands out, alongside the religious leader, in a record that symbolizes the union between faith, art and cultural identity. More than just a parade, the group's participation represented an act of valuing African roots and the historical legacy that shapes Salvador's Carnival, transforming the festival into a space for celebrating diversity, memory, and popular culture.

Thirteen covers. Thirteen stories. Thirteen women — when the magazine becomes a stage for real life

The 16th edition of Tok de Empreendedorismo Magazine transforms a gathering of friends into an unprecedented editorial milestone The 16th edition of Tok de Empreendedorismo Magazine marked the publication's history with an unprecedented achievement: 13 covers, 13 stories, 13 real women, all members of the Amiga das Amigas da Peta group. The meeting took place in the afternoon at the Guacamole restaurant in the New York Center, inside the Barra Shopping mall, and combined the traditional monthly gathering of the Amiga das Amigas da Peta group's birthday celebrants with an unprecedented editorial launch. The atmosphere was filled with affection, celebration, and meaning, accompanied by the music of singer Marcos Vivan and singer Patrícia Costa, creating an atmosphere of emotion and lightness. The event also featured Tok Online, which recorded the Tok de Eventos program, interviewing all the women who graced the covers of this edition. Their stories gained voice, face, and video recording, broadening the reach of what was experienced at the launch. Photography by Márcia Pereira @marciapereirafotografa

COUNTESS'S BALL and 2nd Edition BEST OF THE YEAR 2025 THE NIGHT OF GLAMOUR

LUANA BARRETO, a Brazilian businesswoman, was born in Salvador, Bahia. From a young age, she demonstrated courage, sensitivity, and an entrepreneurial spirit. In 2019, she immigrated to Portugal in search of personal and professional transformations and achievements, gaining space on the international stage with perseverance and purpose. She is the CEO of LB Eventos & Premiações Internacional and Diva Glam Internacional, working to promote artistic, cultural, and human recognition, connecting talents and opportunities between Brazil and the world. She holds significant honors, such as Immortal Member, Commander, and Cultural Secretary of the Brazilian Court of Letters, Arts and Sciences (COBLAC), as well as Lady of the Sovereignty of the Imperial Royal House Dias. Countess Luana Barreto invites everyone to the COUNTESS'S BALL and the 2nd EDITION OF THE BEST OF THE YEAR 2025, which will take place on February 21, 2026 (Saturday) at 7:00 PM at Quinta do Almirante restaurant and events, located at Rua CMTE. Sacadura Cabral n 106 B, 2660, Frielas. Registration for the ball is open until February 5, 2026.

Monica Lopes: Where Trajectory Transforms into Presence

With a trajectory marked by achievements and presence, Monica Lopes has built her name in the world of pageants over the years, accumulating five titles that reflect dedication, elegance, and representation. Today, in the midst of her expansion in fashion, she stands out as an active model on runways and in fashion productions, where she transforms posture into narrative and image into impact. The title "Curvas de Impacto Plus 2025" emerges as a symbol of this journey—an encounter between history, identity, and the strength of a woman who makes fashion a space for expression, emotion, and representation. Follow and keep up with her: 📸 Instagram: @missmonicalopes 📘 Facebook: Mônica Lopes (Miss Monica Lopes) Contact: ✉️ Email: monicalopes.contact@gmail.com

TOK ARRIVES IN THE LAKES REGION ON A NIGHT OF FAITH, PURPOSE, AND CONNECTIONS

Elaine Cristina stars in the launch of the Rede Conecta Negócios network in Cabo Frio The Tok Entrepreneurship Magazine arrived in the Lakes Region, marking a new moment of expansion and visibility. In Cabo Frio, Elaine Cristina starred in a night of faith, purpose, and connections as she celebrated the launch of the Rede Conecta Negócios network, a movement born with the mission of connecting, empowering, and transforming lives through entrepreneurship. The meeting brought together businesspeople, entrepreneurs, and leaders in an environment marked by gratitude, honor, and emotion, where family, purpose, and business walked together. Alongside her daughters, partners in the project, Elaine celebrated not only a professional achievement but a journey built with faith, persistence, and a vision for the future. The opening of the evening was marked by a special moment of worship, led by Marcos Dutra, with the participation of Dudah Costa. One of the most symbolic moments of the evening was the book signing for Tok de Empreendedorismo magazine, with Elaine Cristina signing the edition that featured her on the cover.

Lara Madeira – From Osasco to Fashion Star Brazil

At just 13 years old, Lara Madeira is conquering her space in the national artistic scene and standing out as one of the great promises of the children's and teen universe. Originally from São Paulo and a resident of Osasco, the young miss, child singer, and model is a confirmed presence at Fashion Star Brazil, one of the most anticipated awards of the year. Fashion Star Brazil is a national award that celebrates the brilliance, talent, and charisma of children's and teen stars from all over the country. Conceived and produced by the renowned Muryllo Lorensoni and Eduardo Santos, the event promises to bring together young talents in a unique experience, marked by glamour, emotion, and recognition. Between January 24th and 26th, participants will experience unforgettable moments, with exclusive experiences and the much-desired Pink Carpet walk, where the stars will have the honor of shining under the spotlight. The highlight of the event will take place on January 26th at the glamorous Adélia Prado Mansion, the chosen setting to celebrate this great gathering of talents. Now, at Fashion Star Brasil, Lara carries with her the pride of representing Osasco in one of the biggest children's and youth events in the country.

Presentation of the new cultural magazine “ICONOS de la Cultura”

Presentation

The multidisciplinary creator and international art critic Francisco Arroyo presented this new cultural publication this past Thursday at the Ocean Drive in Seville

 

This presentation is an editorial project that was born with the desire to become a solid, plural space committed to the dissemination of contemporary art and culture. This magazine arises with the purpose of offering a stable medium in which different creative expressions can develop under a serious and coherent editorial line, providing a place where artistic creation, cultural reflection and thinking about art can find an accessible and continuous channel.

ICONS of Culture is built from the conviction that culture plays an essential role in social development and in the configuration of our collective vision, and aspires to occupy a significant space within the current cultural panorama through future editions that will expand content and reinforce its identity.

Under the direction of Francisco Arroyo, who has more than forty artistic and literary publications to his credit, this project represents a direct commitment to the visual quality, graphic structure and aesthetic character that will accompany each issue, to contribute in an organic, careful and coherent way, offering a proposal that respects both its creators and its readers.

In it, on a quarterly basis, prominent figures from the cultural world will be presented.

Iconos magazine

The team is endorsed and made up of Miguel Rodríguez Núñez (artistic painter, gallery owner and painting teacher), Jesús Moreno (creative artist, writer and community manager), Marijose Muñoz Rubio (plastic artist, art appraiser and poet) and Tony Avilés (journalist and cultural agitator).

At the same time, highlight the work that Arroyo has been developing in the cultural field, being, among others, Director of Espacio Cultura magazine, Delegate of the Spanish Association of Painters and Sculptors AEPE and President of the Andalusian Association for the Promotion of Culture cREA.

Influencer Joy Attends the 1st Annual Influencer Meeting at Mercadão Atacadista

Influencer Joy participated in the first Annual Influencer Meeting at Mercadão Atacadista, an event celebrating the theme "Connection of Flavors." The event brought together content creators for a moment of great interaction, fun, and creativity. During the meeting, influencers participated in games, activities, and a fun pudding competition, where each participant brought their own recipe and created special content for social media. The event also included a relaxed lunch, full of good conversations and exchanges of experiences. Among those present were also influencers @primocozinheiro, @chefyagorocchioficial, and @paimcake, who further enhanced the experience.

Maria Izabel Nascimento Muller Launches “Cinderela Sertaneja” in Salvador

The writer and professor Maria Izabel Nascimento Muller, born in Jacobina, in the interior of Bahia, is preparing to launch her fourth book, “Cinderela Sertaneja,” published by Editora Griôrim, with a preface by Técia Souza Almeida do Nascimento. The event will take place on November 13th (Thursday), at 3 pm, in the Children's Section of the Monteiro Lobato Library, located at Praça Almeida Coito, s/n, Nazaré neighborhood, in Salvador (BA). At 76 years old, Maria Izabel reaffirms her creative vitality and dedication to Bahian literature. A professor of Portuguese Language and Brazilian Literature, she is recognized for her work committed to valuing regional culture and identities, sensitively portraying the backlands, women, and popular imagination. In her new work, "Cinderela Sertaneja" (Country Cinderella), the author promises to move the audience with a poetic narrative that celebrates female strength, oral tradition, and the beauty of stories from the Brazilian backlands.

LARA MADEIRA — THE OSASCO STAR WHO WILL ILLUMINATE THE WORLD!

At 12 years old, the talented Lara Madeira is preparing to represent Brazil at the Mini Towering Universe 2025 in Paraguay — an inspiring journey of talent, charisma, and love for what she does. The charismatic Lara Madeira is about to experience one of the most exciting chapters of her career. Between November 4th and 10th, 2025, the young star will represent Osasco and Brazil at the Mini Towering Universe, one of the largest international children's pageants, which will take place in Asunción, Paraguay. From a very young age, Lara demonstrated her natural charm in front of the cameras. At 7 years old, she began her path as a model, participating in photo shoots, advertising campaigns, and fashion shows. At 8, she revealed another talent: music. Her first appearance was in the music video for singer Junior Dmais, followed by the release of her own music video for the song "Simples e Romântico" by Nicolas Germano. Since then, Lara hasn't stopped—her charisma and voice have charmed social media, accumulating admirers of all ages. Her success led her to perform twice on the Raul Gil Show (SBT), where she won over the audience with her sweetness and talent. Currently, Lara pursues a solo career, collaborates on musical projects, and participates in charitable activities, showing that her beauty goes far beyond appearance: it's also in her generous heart. In addition to being a singer and model, Lara is part of Grupo Estelar, an artistic project that brings together young talents from Brazil. In 2023, she shone on the catwalks and won two titles: Little Miss Osasco 2023 and Miss Osasco Pre-Teen, representing Produção Brasil. The following year, she made history by winning Little Miss Brazil 2024, held at Beto Carrero World (SC) — bringing the unprecedented title to her hometown. In 2025, she moved the audience again by composing and performing the song "Little Miss," a special tribute to the pageant that marked her career. The song touched hearts and became a symbol of inspiration for other girls who also dream of shining. Committed to social causes, she was named Ambassador by photographer Ricardo Souza, reinforcing her commitment to art, solidarity, and representation.

MC STAFF: The Brazilian Phenomenon of Phonk Conquering the World

Born in Guarujá, on the coast of São Paulo, MC STAFF, just 18 years old, has already established himself as the biggest name in the Phonk genre in Brazil and a revelation on the international scene. His meteoric rise is impressive: with 16 million monthly streams on digital platforms and thousands of videos created on social media featuring his songs, he is now a reference for the new generation of urban music. With a unique sonic identity, MC STAFF is responsible for hits such as "Dia Delícia" and "Mente Má," as well as numerous hits that circulate throughout Brazil and the world. His distinctive sound, with intense beats, powerful bass, and contagious energy, has turned his tracks into viral tracks, connecting fans in different countries and solidifying his place in the Phonk movement. Recognized as an internet and street phenomenon, the young artist represents the strength of Brazilian youth and creativity, taking the genre to new global heights. At 18, MC STAFF is already an inspiration to millions of listeners and paves the way for PHONK's ever-growing presence in the international mainstream. https://open.spotify.com/artist/3awueWqdp1OZudPelsEIgx?si=Q8UjnRZlSKegvE25ZrXiDg

The colorful and cultural universe of artist Luíde Araújo

Every line, color, and gesture reveal the living essence of Bahia in the works of visual artist Luíde Araújo, who transforms the daily lives of the Bahian people into a visual celebration of culture, faith, and feeling. "Every minute I see the people living, art is created," says the artist, who uses a primitive style to portray the strength and simplicity of life on canvases filled with emotion and identity. Born in Candeal de Brotas, Salvador, in September 1967, Luíde carries in his art his African heritage and the direct influence of great masters. His career began at Galeria de Carybé, where he worked for 11 years until Carybé himself encouraged him to paint. With a career marked by encounters with artists such as Jorge Amado, Pierre Verger, Calasans Neto, Carlos Bastos, Gener Augusto, Cezar Romero, and Ramiro Bernabó, Luíde has built a solid career, where Bahia expresses itself on each canvas—vivid, intense, and diverse. Currently, he continues to work at Carybé's gallery in Ladeira da Barra, promoting the master's works and exhibiting his own creations alongside his. His artistic career includes national and international exhibitions, reaffirming his importance in the visual arts scene.

2025 Chapada Diamantina Oscar Award - Recognition of Personalities and Institutions from Chapada Diamantina and Piedmont do Paraguaçu

The Chapada Oscar Award, conceived by CPVS Produções under the leadership of sportsperson and communicator César Augusto Vaz Sampaio, popularly known as "César Pisquila," is one of the most prestigious regional recognition ceremonies in Bahia. Held annually in Itaberaba, the award honors individuals and institutions that excel in areas fundamental to the development of Chapada Diamantina and Piedmont do Paraguaçu, including entrepreneurship, sports, public safety, the press, culture, the social sector, and public administration. Established as a true celebration of talent and services rendered to society, the event takes place in a gala format, with cocktails, cultural attractions, and the presence of authorities, artists, and regional leaders. Honorees receive a trophy inspired by the Hollywood Oscars, a symbol of public recognition for their impactful contributions. Since the first edition in 2019, journalist and presenter Thiago Mastroianni has served as master of ceremonies, leading the event with charisma, lightheartedness, and professionalism. In 2025, he returns to host the 5th edition of the Chapada Oscar Awards, which will take place on November 28, 2025, at the Algo Mais Buffet in Itaberaba, Bahia, reinforcing the award's identity and prestige. The 2025 edition promises to be a memorable evening, celebrating those who dedicate their lives to promoting art, culture, and regional development, strengthening public policies, social projects, and strengthening strategic sectors for Chapada Diamantina and Piedmont do Paraguaçu. The Chapada Diamantina Oscar Awards remain established as a benchmark for recognition and encouragement, promoting the visibility of talents, achievements, and services that positively impact Bahian society. César Augusto Vaz Sampaio President of CAVS Productions, Creator and Organizer of the CHAPADA DIAMANTINA OSCAR Contact: (75) 99281-2560

Laluche, Prime TV - SBT Present at Trama Reputale Group's 30th Anniversary

In a historic moment for the communications market, Laluche, from Prime TV - Dom Eliseu / SBT, was present to witness the 30th anniversary celebration of Trama Reputale Group, one of the most respected communications agencies in the country. During the event, Laluche interviewed CEO Leila Gasparindo, Digital Director Helen Garcia, and Communications Director Sandra Bonani. They shared the milestones and achievements of a journey guided by strategy, empathy, and purpose. They also spoke with established partner brands and market leaders, reinforcing the positive impact and credibility built by the group over three decades. Recognized for transforming business strategies into human and authentic narratives, Trama Reputale has established itself among the 20 largest agencies in Brazil and is a benchmark in diversity, innovation, and impactful communications. More than a celebration, Trama Reputale's 30th anniversary symbolizes the power of purposeful communication — and Prime TV was there to capture every detail of this inspiring legacy.

Sensação Company brings joy and solidarity to Children's Day at the Quabales Institute

The initiative benefited children and adolescents from the institution. The "Northeast Happy Children's Day" social action took place this Tuesday, October 14, from 5:00 pm to 9:00 pm, at the Quabales Institute, benefiting children and adolescents from the Nordeste de Amaralina community. The children's program provided moments of joy, fun, and learning, including snacks, distribution of toys and books, children's music with artist Jair Luz, recreation with Cris Animação, and even a "Happy Birthday" cake to celebrate the special occasion. We had a special guest appearance by Sensação Company manager Tamires Moreno, who was present with her family—her sons Kayan Moreno (10) and Marcello Moreno (4). This year's event was also attended by journalist Luzia Moraes, godmother of this year's event, and Odilon Góes, president of IODDEB, who contributed donations. The event also featured face painting and clowns, providing entertainment for the children. The initiative reinforces Sensação Company's commitment, through the Nordeste Feliz project, to solidarity and citizenship, promoting well-being and inspiration for children. Now in its second year, new initiatives are expected to take place in the coming years, expanding the partnership between Sensação Company, Projeto Nordeste Feliz, and Instituto Quabales, and bringing an ever-increasing positive impact to the community.

Arroyo Ceballos honored by the Mayor of Newark

Award ceremony

The recognition to the Cordoban author for his artistic work has been granted by the Mayor's Office of Newark, New Jersey

On the emblematic stage of the Newark Symphony Hall and within the framework of celebrations for Hispanic Heritage Month, a month of Hispanic heritage in which the contribution of Latinos to American life is highlighted, a special event was held chaired by the mayor of said city, Ras J. Baraka, in which, among others, the cultural artistic work of the multidisciplinary Andalusian creator Francisco Arroyo Ceballos was recognized.

On behalf of the author who could not attend due to personal reasons, Diego Muñoz (President of the Ecuadorian American Chamber of Commerce of NEW JERSEY) received his recognition from Jaqueline Mercado Quiles (Vice Mayor of NEWARK).

The anecdote of the event was that the winner of police officer of the year had the same last name as Arroyo and posed with his recognition.

Award ceremony

It should be noted that this recognition is accompanied by a pictorial exhibition in said auditorium of the award-winning 3.0 project that Arroyo Ceballos shares with his colleagues Gotasi and José Domínguez and that they have been carrying out in prominent locations in the United States such as the Consulate General of Ecuador in New York, the Union City Museum in New Jersey, the Fraser Mansion - Scientology National Affairs Office in Washington, the Essex County College in Newark, the Newark City Hall or more recently the Plainfield Performing Arts in New Jersey.

Arroyo Ceballos is a multidisciplinary artist with around 140 exhibitions and works in more than 30 institutions and museums in a dozen countries. Appointed in Paris in 2015 as a member of the International Association of Art Critics AICA, he is Director of Espacio Cultura magazine, President of the Andalusian Association for the Promotion of Culture cREA and Delegate of the Spanish Association of Painters and Sculptors AEPE.

Arroyo Ceballos